BMW 1 Series Video Review

bmwreviews  |  December 09, 2009

2009 BMW 1 Series. It is common in the automotive world for cars to grow bigger and more expensive with each iteration. After decades spent as the brands least-expensive option, the venerable BMW 3 Series has moved up the food chain enough to justify a vehicle beneath it. Enter the 1 Series, a car that aims to deliver BMW luxury, performance and style in a smaller package. After the modest success of the compact 318ti in the late 90s, BMW is understandably cautious about stepping back into the world of small cars. While BMW offers other 1 Series variants in Europe, including three- and five-door wagon models, for now BMW has opted to bring only coupe and convertible 1 Series to America.

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BMW

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bmw 1 series